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Oral-B iO Series 4 Electric Toothbrush with Brush Head, Rechargeable, Black

Oral-B iO Series 4 Electric Toothbrush with Brush Head, Rechargeable, Black

Regular price $78.47 USD
Regular price $78.47 USD Sale price $78.47 USD
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Not all plastic is created equal. While this brush is plastic, it is much more sustainable than having throw away cheap toothbrushes. This Oral-B iO Series 4 Electric Toothbrush with Brush Head, Rechargeable, Black offers advanced technology for a cleaner and healthier mouth. 

In just one week, remove 100% more plaque and 2.5 times more plaque between teeth compared to a manual brush. Keep track of your brushing habits and see improvements over time through the Oral-B app, which provides performance reports, journeys, and goals. With the iO pressure sensor, you can protect your gums by ensuring you are applying the perfect pressure for an effective and safe clean.

Personalize your brushing experience by choosing from 4 cleaning modes: Daily Clean, Sensitive, Super-Sensitive, and Whitening. With the iO LightRing timer, you can always maximize your clean and know when it's time to change your refill. Oral-B's round brush heads are able to reach areas where rectangular manual brushes can't, providing the best clean possible from the #1 brand most used by dentists worldwide. This electric

 

Brand: Oral-B
Special Feature: Travel Size, Brushing Timer, Pressure Sensor, Rechargeable
Power Source: Corded Electric

ASSESSMENT AS OF: JANUARY 2024

HOW TO GET STARTED

  1. Check with your dentist if you are switching flossing techniques or tools
  2. Find a place to charge and postion your toothbrush in your bathroom or wherever you brush your teeth - you will need a power supply to recharge your electric toothbrush
  3. Incorporate into your normal dental hygiene routine
  4. Identify sustainable brush head replacements versus the standard manufacturer replacement heads
  5. Take advantage of the manufacturer's recyling program

EMBRACE

  1. Cleans below the gum line
  2. Uses less plastic than traditional manual toothbrushes
  3. The manufacturer has a free mail-in recycling program
  4. Sustainable brush head options exist


AVOID PRODUCT TYPE

Disposal Manual Toothbrushes


AVOID

  1. A billion toothbrushes are thrown away in the United States
  2. Very few people use manufacturer recycling programs
  3. These toothbrushes can't easily be recycled by municipal programs
  4. Manual toothbrushes are not as effective in cleaning just below the gum line


Noteworthy Product Attributes

Oral B toothbrushes clean below the gumline and help reduce the risk of gum disease. These toothbrushes are long-lived and use less plastic than traditional plastic manual toothbrushes.

Overall Sustainability Score - 80 / 100

Score Breakdown

Manufacturing (Score - 7/10) - Made close to target market. The toothbrush is made in Germany but the charging base is made in China

Distribution (Score - 7/10) - Made close to the target market

Cost (Score - 5/10) - About 20X greater than disposable toothbrushes

Packaging (Score - 7/10) -  Contains mostly sustainable packaging - mostly cardboard and paperboard

Effectiveness (Score - 10/10) - Ideal toothbrush format that can clean just below the gumline unlike manual toothbrushes

Lifespan (Score - 10/10) - Many Oral-B toothbrushes will last for nearly a decade. We would prefer that the company had a repair and battery replacement program

Fun (Score - 10/10) - A fun toothbrush to use - does most of the work for you

Relevance (Score - 10/10) -  Works extremely well in cleaning below the gumline

Disposal (Score - 7/10) - This is part of the P&G/Oral-B free recycling program. Plastic cannot be easily recycled, but the manufacturer is making some effort.

Recycling (Score - 7/10) - This is part of the P&G/Oral-B free recycling program. Plastic cannot be easily recycled, but the manufacturer is making some effort.